Last year I came across a great pre-formatted spreadsheet to help me track my savings. It allows me to calculate exactly how much I'm saving using coupons, rebates, and other discounts. It also calculates my average rate of savings. I started using this tool in 2010 and found that my average savings rate last year was nearly 65%, thanks in part to over $7000 in redeemed store and mfg. coupons. The blogger who developed this spreadsheet was nice enough to release it again for 2011, and it can be found at her blog here. In her post she explains how to use this tool so that you can easily track how much you save. It's a really great tool that's very easy to use once you figure it out.
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